For as long as I can remember, I've been surrounded by beauty — and not just the physical form. Growing up in a hairdressing salon, watching my mum build and own her salons since I was a baby, I saw firsthand how beauty wasn't just about how someone looked — it was about how it made them feel. That's what drew me into this industry: the ability to help someone feel good, confident, and completely themselves.

For me, that means creating a space that feels comfortable and welcoming, paired with my passion for brows — something I've loved and dedicated myself to for the last ten years, with the privilege of building a business around perfecting the technique. Since opening Créme Collective in May this year, I've had the joy of creating that space alongside my best friend, a talented makeup artist, where together we also get to support and uplift other business owners in our studio.